Psychic Spin is a woman-led business offering spiritual guidance, psychic insight and intuition-based services. The company provides private readings, classes and workshops designed to help individuals awaken, evolve and empower themselves. As part of a brand refresh, the client commissioned a new visual template and content strategy to elevate its online and social media presence.

The brief was to engage users without overwhelming them with spiritual jargon, leading to a design language that favoured smart visuals, sophisticated colours and punchy, emotionally resonant narratives. The template was built around aspirational keywords- such as motivate, heal, evolve, collaborate and attune- each chosen to connect with users on a deeper level. Services such as consultations, workshops, events, client reviews, blog posts and resources were structured around these themes, with handpicked imagery and concise text used to summarise each offering and spark interest.

A consistent colour palette tied the content together across platforms, creating a clear and recognisable visual identity. The final result was a cohesive, intuitive experience that reflected the brand’s ethos while inviting meaningful engagement.